Content Strategy

Content strategy is how we action your story. I work with you to identify what to create, where to share it, and how to make sure it reaches the right people.


COntent Audit

A deep look at the content you already have, so you stop wasting time on work that doesn’t move the needle.

✴︎ Content inventory
✴︎ Performance review
✴︎ Gap analysis

Editorial Planning

A realistic plan for what to create, when, and where, built around your goals and the channels your audience uses.

✴︎ Channel strategy
✴︎ Content formats
✴︎ High-level calendar

SEO & Distribution

Make sure your audience finds you with a content structure that earns visibility and compounds over time.

✴︎ Content pillars
✴︎ SEO and AEO conventions
✴︎ Distribution plan